What is Schema Markup?

Schema markup is simply a code layer that is applied to a certain page of the website and it provides additional information for the search engines on the content that is found on the page. There are many Schemas for

Posted in eCommerce, SEO, Technical Performance

How to Get More Reviews From Your Clients?

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INCREASE THE NUMBER OF REVIEWS FAST! One of the toughest things for business owners is to get reviews from their customers. Sometimes, being real good just doesn’t cut it and more proactive approach is required to kick in. How, then,

Posted in Digital Marketing, eCommerce, ORM, SEO

Staying Away From BS When Shopping for a New Website

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TIPS FOR SPOTTING BAD WEBSITE DEVELOPMENT SHOPS The internet could be a complex place, especially for those who need a service and are not experts in what they seeking for. These folks could become an easy target for companies who

Posted in Digital Marketing, Technical Performance

Local SEO – Main Ingredients for Success!

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WHAT YOUR SEO COMPANY NEED TO DO FOR YOUR LOCAL SEO Many companies are offering “Local SEO” services. In this article, we will outline the main elements that have the most impact on local SEO that should be practiced. This

Posted in SEO

How to Choose Digital Marketing Agency – Practical Tips

CHOOSING THE BEST AGENCY Choosing a service provider is indeed a tricky experience. We never sure what will we get, and we do whatever we can in order to finalize a decision based on many supporting factors. Same goes with

Posted in Digital Marketing, eCommerce, PPC, SEO, Technical Performance

Understanding Basic SEO, PPC & PLA Reports

WHAT TO LOOK FOR IN A TYPICAL DIGITAL MARKETING REPORT During the years, I had to explain really basic metrics to many sites owners who were engaged in SEO, PPC and PLA retainers and did not quite knew what was

Posted in Digital Marketing, eCommerce, PLA, PPC, SEO

Why Websites Need to Disavow Links?

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SAVE YOUR WEBSITE FROM POTENTIAL GOOGLE PENALTY! MAKE SURE THE BACKLINKS ARE LEGIT!  Up until 5-7 years ago, SEO was relatively easy. All that it took was to create/purchase a bunch of backlinks, stuff the web content with keywords and

Posted in SEO

Why I (almost) Never Use Keyword Research Tools

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Ever since Google AdWords rolled out their big change to the keywords planner tool – things have been hard for some digital marketers, as many posts on professional forums show. Everyone seems to be obsessed to find proper alternatives that

Posted in Digital Marketing, eCommerce, PPC, SEO

Best Review Platforms for Local Businesses

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APPEAR ON THESE DIRECTORIES FOR BETTER PERFORMANCE Now that we have learned how to get reviews from our clients, we should briefly cover where the best places are to put these reviews in order to create a meaningful impact on

Posted in Digital Brand Identity, SEO

Everything about GMB Listing

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WHAT YOU REALLY NEED TO KNOW ABOUT GOOGLE MY BUSINESS LISTINGS Google My Business is considered to be one of the more beneficial listings out there, as it is often displayed on both Google and Google’s products. Here’s what it

Posted in Digital Brand Identity, Digital Marketing, PPC, SEO
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